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Education​

Industry Overview

The education and EdTech sector is one of the most dynamic and transformative industries, playing a critical role in economic development and human capital advancement. In the digital era, the role of education is shifting from the transmission of static knowledge to the continuous development of skills. As a result, universities, vocational institutions, and EdTech platforms are facing an urgent need for transformation.

According to global data, education spending exceeded $7 trillion in 2023, accounting for approximately 6% of global GDP (Source: UNESCO, 2023). At the same time, the EdTech sector is experiencing record growth — its market size is projected to reach $404 billion by 2025 (Source: HolonIQ, EdTech Market Outlook 2023).

Industry Specifics & Trends

The education and EdTech sector is undergoing three parallel waves of transformation: technological adaptation, student-centered learning, and outcome-based management.

  1. Dominance of Digital Learning
    Hybrid and online learning have become institutional standards. However, tools like LMS platforms (Moodle, Canvas), Zoom, and Google Classroom often operate in silos, creating the need for holistic integration.
  2. Skill-Based Learning and Modularization
    Market demand for skills such as AI, data analytics, creativity, and collaboration is reshaping curricula. Educational programs require flexibility and rapid adaptation to a changing environment.
  3. Learning Personalization and Student Journey Management
    Student experience is becoming a top managerial priority. This requires data-driven management of student progress, implementation of feedback systems, and development of microlearning paths.
  4. Organizational Learning Platformization in B2B
    Corporations increasingly seek systems for continuous learning, competency mapping, and progress tracking. L&D platforms (e.g., Docebo, TalentLMS) are becoming a distinct B2B market.
  5. Outcome-Based Management and Funding Models
    Many public and private funders are shifting to results-driven models, creating a demand for KPI and OKR implementation at the course, trainer, and program level.

Industry Challenges

  • Fragmentation and Tech Chaos
    Educational organizations often use multiple disconnected tools — Zoom, Moodle, Excel, Google Forms — resulting in duplication, inefficiency, and data loss risks.
  • Non-Standardized Operational Processes
    Processes like admissions, assessment, feedback, and course design often lack standard operating procedures (SOPs), making scalability and quality control difficult.
  • Lack of Real-Time Managerial Data
    Management struggles to monitor real-time performance due to a lack of integrated dashboards showing student progress, course results, or trainer KPIs.
  • Digital Competency Gaps Among Academic Staff
    Many lecturers and course coordinators lack skills in LMS management, data analytics, or digital learning design.
  • Absence of Strategic Frameworks and OKRs
    A large number of EdTech firms and educational institutions do not use OKR frameworks, lack measurable goals, and fail to manage educational effectiveness systematically.

How We Help Clients

We work with universities, training centers, and EdTech companies to improve their management, operations, and technology frameworks:

  • Standardization and Documentation of Learning Processes
    We map student lifecycle processes — admissions, learning, assessment, feedback, and certification — in a structured SOP format.
  • Implementation of Data-Driven Management Systems
    We build interactive dashboards that track key metrics such as course completion rates, assessment outcomes, and feedback trends.
  • Integration of OKRs and Strategic Objectives
    We design digital strategies, set measurable goals, and train management teams to implement and track them effectively.
  • Digital Training for Academic Staff
    We provide hands-on training in LMS usage, online learning design, data analytics, and modern teaching methodologies.
  • Review and Optimization of EdTech Architecture
    We offer advisory services to improve system integration, eliminate tool redundancy, and enhance the learner experience.
  • UNESCO Global Education Monitoring Report, 2023
  • HolonIQ EdTech Market Outlook, 2023
  • OECD Future of Education and Skills 2030
  • World Bank: The State of Global Education Infrastructure, 2022
  • McKinsey Education Transformation Report, 2023

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